●Ross McAulay
Selected Works
A selection of creative projects that cover aspects such as branding, digital design, development and animation. They represent just a few examples of many years' work.
Ben Lomond Scottish Gin
Overview
I developed the front end for The Journal of Adventurous Serves—a scroll-led, interactive content hub for Ben Lomond Scottish Gin. Focusing on smooth user interaction, scroll-based animations, and brand-led transitions, I crafted an engaging interface that showcased influencer stories and cocktail recipes. The project won Gold at the Scottish Design Awards ↗.
Disney Destinations International
Overview
Working with the Disney team in London, I served as the sole front-end developer on a project to enhance the functionality of their online asset management platform. The goal was clear: improve usability while showcasing the incredible range of adventures, dining, and activities across their three flagship brands—Walt Disney World Resort, Disneyland® Paris, and Disney Cruise Line.
Imaginary Friends®
Overview
Imaginary Friends is an independent creative agency that offer the expertise of a large-scale network with the understanding and spirit of a small independent agency. Following an internal rebrand, they needed a new website that better reflected the changed agency and showcased their more recent work and approach.
My role @ Imaginary Friends®
- → Brand Development
- → Digital Design
- → Front-End Development
- → Bespoke WordPress Integration
The Sempio Foods Company
Overview
Following a successful branding project aimed at the domestic market, I was tasked with designing and building a new website for Sempio to support the UK launch of their branded sauces, pastes, and ready-to-cook Korean cuisine products. The goal was to create a digital presence that complemented the refreshed brand and resonated with a UK audience.
My role @ Imaginary Friends®
- → Brand Development
- → Digital Design
- → Front-End Development
- → Bespoke WordPress Integration
Stirling University
Overview
Creating a campaign for the 'place' that was instantly recognisable as their own—the focus wasn't just the campus itself, which is beautiful and full of selling points. It was also about Stirling as a location, and the many benefits it offers students: stunning landscapes, excellent sports facilities, vibrant eating and drinking spots, and more.
My role @ Imaginary Friends®
- → Campaign Identity
- → Brand Development
- → Digital Design
- → Animation
Disneyland® Paris
Overview
I played a key role in bringing the magic of Disneyland Paris' 30th Anniversary to life through a bespoke booking incentive platform for the French Travel Trade. The interactive experience used playful animation and immersive storytelling to keep agents engaged. Drawing from their official style guide, I helped shape a dynamic, game-inspired journey where every booking lit the fuse on a little more Disney magic.
My role @ Imaginary Friends®
- → Digital Design
- → Motion Design
- → Front-End Development
EmuBands
Overview
A preferred distributor on Spotify, EmuBands wanted to revitalise their branding and digital offering to stand out in a crowded digital music industry. With so many big-name competitors, I was tasked with enhancing the overall look and feel—complementing the company's existing ethos and its powerful yet simple offering.
My role @ BCS Studio
- → Brand Identity
- → Brand Development
- → Digital Design
- → Front-End Development
- → Bespoke WordPress Multisite Integration
Cutting Room Floor
Overview
I've been fortunate to work on some really lovely briefs for amazing companies over the years. Like every designer, a few of my favourite projects never made it out into the world—for one reason or another. Still, they remain some of my favourites. Here's a look at a few from the cutting room floor.
